Digital Menu Boards
LED Screens
Promotional Screens
Dynamic Media Creation
Digital Menu Boards
LED Screens
Promotional Screens
Dynamic Media Creation
Digital Menu Boards
LED Screens
Promotional Screens
Dynamic Media Creation
Digital Menu Boards
LED Screens
Promotional Screens
Dynamic Media Creation
Digital Menu Boards
LED Screens
Promotional Screens
Dynamic Media Creation
Digital Menu Boards
LED Screens
Promotional Screens
Dynamic Media Creation
Digital Menu Boards
Digital Menu Boards
LED Screens
Promotional Screens
Dynamic Media Creation
Digital Menu Boards
LED Screens
Promotional Screens
Dynamic Media Creation
Please contact us for immediate assistance on any technical queries
Please contact us for immediate assistance on media queries
Please contact us for content creation and changes
Based on our client’s in-store challenges and current and future objectives, combined with our insights on effective in-store marketing solutions, we develop a digital in-store strategy for our clients.
The combination of One Digital Media’s own proprietary solutions and access to a variety of leading industry partners’ offering ensures we can offer our clients a wide choice of solutions that can be fully tailored to their individual needs.
Our content scheduling department controls all the media and playlists on our networks and ensures that the right messages are sent to the right screen at the right time.
Our dedicated technical support team and nationwide team of field technicians ensure that our networks run smoothly and possible issues can be tackled timeously and effectively.
ODM’s ability to track scanner POS data, means we can accurately and timeously analyse the effectiveness of campaigns. In our monthly campaign debriefs, we will feed this information back to our clients and make recommendations to optimise campaigns.
Our client interface portal connects our clients to a wealth of ‘intelligence’ behind their digital in-store network, through which they can access and control their network or digital in-store campaign.
Menu boards, which play a pivotal role in the consumer menu selection process in quick service restaurants (QSR), have evolved in leaps and bounds over the past 15 years. Not only has the food offering changed dramatically, but so has the display mechanism of the edible options.
In recent years, menu offerings have shifted to healthier and fresher options and the need for smaller-bite size on-the-go solutions, that are affordable tummy fillers. In tandem with this has been how the options are visually displayed and communicated on the menu boards
“As tech has become increasingly advanced, menu boards have changed significantly and many QSR brands have already shifted to using the digital option,“ comments Andrew Ridl, CEO of One Digital Media (ODM). “The days of the static, bulky, backlit menu boards are numbered as they are continually replaced with high definition images, animations and videos on LED SOC (system on chip) Screens.
Content has been a key service offering since the inception of ODM. We have for years been collaborating with big brands like SPAR, KFC, Cell C and Woolworths and their agencies, proving that our small team of designers and animators is effective, agile and innovative.
Design; the conceptualising of an idea, fleshing out client needs and translating that into picture, from a digital signage perspective, used for visual communication or problem-solving. Animation is taking that picture and making it come to life. Marrying design and animation is the logical route to follow if you’re considering a digital signage network. Animation; enables you to draw attention to different aspects of your design, be it through subtle animation effects like slight pulsing of words, or full-flash-big-bang animation - it all depends on what best matches the client marketing objective
“In recent years in-store digital signage has evolved at high-speed and further innovations and advancements will continue to fuel this technology evolution in the retail space,” says Andrew Ridl, CEO of One Digital Media (ODM), the largest supplier of Digital Signage networks in Africa.
“Not only has technology improved and advanced dramatically, but it is has become more affordable, thus making it accessible to smaller brands”, adds Ridl. “Nowadays technology should be integrated into store design, and effective and relevant content should be used to enhance the customer journey.”
African Continent Media (ACM) is a Digital Signage Agency specialising in solutions tailored to the Fast Food, Banking, Services and Retail industries with specific operational interests across the African Continent. ACM is the exclusive partner of One Digital Media (ODM SA), the largest Digital Signage Agency in Africa, and has been contracted to manage all projects outside of South Africa. The relationship is a strategic one, where they are positioning themselves as Africa’s preferred digital display partner. This was necessitated by an increased demand for digital content throughout Africa and is backed by more than 15 years of experience in the digital display arena.
ACM was established in January 2015 to offer clients in Africa excellent service and support, at fair and reasonable prices. ACM’s structure ensures in-country partners are trained to be hardware, software, support and customer service specialists, within their respective geographies. Training is ongoing, physical and virtual (online), and supply partnerships facilitate their ability to offer first-rate service and quality at reasonable and acceptable price levels.
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