Nivea Blue Wall

Beiersdorf approached us to develop a touch-screen solution that would integrate into their highly innovative free-standing Blue-Wall merchandising concept for their beauty brand Nivea. The touch-screen offered product searches as well as recommendations designed to entrench Nivea as providers of leading health and beauty products. The touch-screen maximised the interaction of consumers and allowed Nivea to gain information from their customers while also aiding them in choosing what product would work best for their skin types and lifestyles.