Beiersdorf approached us to develop a touch-screen solution that would integrate into their innovative free-standing Blue-Wall merchandising concept for their beauty brand Nivea.

The touch-screens allow consumers to browse the different Nivea products on offer. In addition, the solution has enabled Nivea to engage shoppers in a relevant manner, by helping them choose the right product for their skin type and lifestyle. This in turn ahas allowed Nivea to capture information based on user interaction with the screens, thereby learning about the preferences of different customer segments.

We developed two sized variations of this solution. The larger solution includes a 26 INCH and 10 INCH screen, which is installed at 43 Dischem venues.
The smaller solution includes one 7 INCH screen, and is installed at 8 Clicks venues nationwide.
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