We offer a full package digital signage solution and handle everything from digital strategy formulation, solution creation and sourcing, installation, content creation & management to technical support and maintenance. Click here for the bigger picture.
Based on our client’s in-store challenges and current and future objectives, combined with our insights on effective in-store marketing solutions, we develop a digital in-store strategy for our clients.
Once the digital strategy is developed, we will select the best software and hardware solution for your specific challenge. The combination of One Digital Media’s own proprietary solutions and access to a variety of leading industry partners’ offering ensures we can offer our clients a wide choice of solutions that can be fully tailored to their individual needs.
The power of the digital in-store medium is highly dependent on the quality of the screen’s content. Our experienced content development team is dedicated to assist our clients in creating messages that truly captivate consumers, are contextually relevant and tuned to dwell time and in-store location.
Our content scheduling department controls all the media and playlists on our networks and ensures that the right messages are sent to the right screen at the right time. The fully automated scheduling process with zero logistical costs and client interruption provides ultimate convenience to our clients as they no longer need to worry about content changes. Our content scheduling team can even support them to make real-time changes if required.
Our dedicated technical support team and nationwide team of field technicians ensure that our networks run smoothly and possible issues can be tackled timeously and effectively.
The technical support team monitors our digital screens continuously from the media control centre, and will instantly and remotely assist in case there are any screen issues. If a screen goes down and the technical support team cannot resolve the issue remotely, the responsible field technician in the area is instantly alerted and will visit the store immediately to resolve the issue.
ODM’s ability to track scanner POS data, means we can accurately and timeously analyse the effectiveness of campaigns. In our monthly campaign debriefs, we will feed this information back to our clients and make recommendations to optimise campaigns.
SERVICES FOR EXISTING CLIENTS
Our client interface portal connects our clients to a wealth of ‘intelligence’ behind their digital in-store network, through which they can access and control their network or digital in-store campaign. They can view playlists, access real-time interaction reports on their interactive solutions in-store, or they can report faults directly to our media control centre. Depending on the type of service contract they have with us; they may also be able to schedule their own content for selected stores and daytimes; or even create their own content. Likewise, advertisers can access monthly scanner data and campaign results.